Clan muebles


Año/Year: 2017 | Cliente/Client: CLAN muebles | Creditos/Credits: Martín Pech - Diseño tipográfico, branding, ilustraciones.

Clan muebles es una empresa que se dedica a fabricar mobiliario pensado para niños de 0 a 12 años. Para la identidad visual de la marca se crearon personajes apegados modelo de negocio, con la idea de darle dinamismo y color al lenguaje visual a los elementos de la marca. Se imprimieron 3 pósters risográficos para ser regalados a los primeros compradores.

Clan furniture is a business that makes child furniture, made for children aged 0 to 10. For the brand visual identity, a series of characters were developed akin to the business model of the brand, with the intention of giving vibrancy and color to the brand assets. Three risographic posters were printed as a gift to the buyers of the first line of the collection.